Label Dispenser: How To Choose The Right Machine

March 8, 2015 By

Label dispensers come in many shapes, sizes and varieties; how do you know what kind best suits your needs?

Do you need a label dispensing machine, an automatic label dispenser, a label roll dispenser, a sticker dispenser, or a semi-automatic label dispenser?

At Dispensa-Matic, we’re here to help you find the best label dispensing machine to fit all your business needs.

We offer automatic label dispensers, semi-automatic label dispensers and label roll dispensers.

Any thing that requires packaging needs to be labeled. The labeling machine is required for this process. This consists of a label dispenser and a label applicator.

The label dispenser dispenses or supplies labels that are partially peeled off from the webbing. The label applicator applies the label to the object that has to be labeled.

Both these processes can be done by manual, semi-automatic and automatic labeling machines.

Don’t know what type of label dispenser you need, give us a call, and we’ll help you decide.  USA: 1-800-325-7303 | International: 1-573-392-7684.

 

Filed Under: Automatic Label Dispenser, Label Dispensers, Label Dispensing Machines Tagged With:

Custom Label Dispensers

January 3, 2015 By

Bottles are not one-size-fits all and automatic label dispensers should’t be either. Automatic Label Dispensers from Dispensa-Matic label machines can be customized to fit your product. At Dispensa-Matic, we pride ourselves on going above and beyond to meet our customer’s needs. Over the years, we’ve customized numerous label dispensing machines.

Dispensa-Matic label dispensers work on all bottle/cylinder shapes and sizes. No job is too small, or too big, for a Dispensa-Matic labeling machine.

If your product is uniquely shaped, you know how difficult it can be to perfectly align your labels. A quality, custom-built label dispenser can take the pain and hassle out of labeling your product and can save you a significant amount of time, and properly aligned labels give your product a more professional, sophisticated image that customers trust.

Why you should care about proper labeling-

Your product’s label is likely the first thing customers will notice about your product.  In fact, consumer studies show that a product’s label is the most important, attention-grabbing feature of a product. A professional, well-designed, well-made, properly aligned label could make the difference in whether or not someone picks up your product or skips it. Your label is the customer’s first impression of your product. – Make it a good one!

Label dispensing machines help you align your labels, the right way, every time.


Filed Under: Labels Tagged With: , , ,

Resolve to Save Time and Money This New Year

January 2, 2015 By

Dispensa-Matic Label Dispensers save companies valuable time and money.

A valued customer recently shared with us a video of their Bottlematic Bottle Label Dispenser in action. After working with a manual label machine, they switched to the automatic label dispenser, and they were able to label 1,750 bottles in one hour’s time.

“We just took delivery of our new Bottle-Matic II from Dispensa-Matic one work day ago. In the first day, we processed something like 6,000 bottles in a half-day. That’s much better than the 1,600 we did in the same period with a manual label machine,” TIdistillery states.- That’s nearly a 600% increase!

Bottle labelers allow you to quickly and accurately label your bottles. No more crooked or messy labels!

Most importantly, the automatic bottle labeler saves you time in salary and productivity.  The time you save manually labeling your bottles can be used elsewhere to help you grow your business.

Bottle-Matic bottle labelers enable you to label all kinds of cylindrical objects, by simply inserting the container and pressing a foot switch. Once the foot switch is activated the label is applied at over 4.5″ per second. Most water bottles are labeled in less than 2 seconds! This allows you to quickly remove the bottle and insert another to start the procedure again. Once a rhythm is established, bottles are labeled VERY quickly.

Buy yours today!

Filed Under: Labels Tagged With: , , , ,

Does Your Product Stand Out On Shelves?

November 11, 2014 By

 

 

 

 

 

 

 

 

 

One of the keys to selling your product is making it enticing enough to shoppers. You could have the best product of its kind but that won’t help you if it is blending in with its surroundings. The first goal of any packaging design or label is to make that product stand out on shelves.

Before slapping any label on a product, the design needs to be carefully thought through.

Know Your Audience

One of the first objectives to designing a label is to understand your audience. You’re not selling to everyone. Target market analysis should’ve been done prior to creating your product but now is the time to do it if you still haven’t.

Go to the store and observe how your audience shops for their goods. You’ll be able to identify what types of labeling catches their eye and how they interact with products. Knowing this information provides you with a starting point that is in the right direction.

Visibility

Shelves are littered with hundreds if not thousands of products, especially in grocery stores. With so much visual stimulus it could be a challenge to make your product visible to consumers.

A few ways you can differentiate your product are through shape, color, and other graphical elements.

If your product allows for it, you can use packaging that has a unique shape to it. Try something that your competitors are not doing.

The color of your product’s packaging and labels should be well thought out. There are a handful of studies that show different colors evoke different emotions from people. For example bright reds and oranges illicit feelings of energy. Blues often have more of a soothing appeal.

Graphical elements such as fonts or images will also help to differentiate your product from the masses. Choose something unique, memorable, and distinct from your competitors. Imagery can often engage your customers and move them from just visually seeing the product to actually picking it up.

Communication

Finally your labeling needs to convey clear, meaningful messaging. This is where you want to provide your product’s value proposition. In other words, why should the consumer choose your product?

Your window of communication with your potential customer is brief. You’ll be lucky to grab a few seconds of their attention, so the copy that you choose for your labeling must be concise yet compelling.

Filed Under: Marketing Tagged With: , , ,

Saving Money with a Label Maker

May 16, 2014 By

coinsSmall businesses are always looking for ways to save money. The most basic cost incurred by companies that produce and sell a product is their packaging. Businesses that make wine, beer, or any bottled product know how quickly these costs can add up. Other companies might also use these for labeling flat objects, applying labels, or for all of their envelopes. In order to save some money, many businesses will do as much as they can in the packaging process, even printing and attaching their own labels.

General Costs

Most companies print their labels through an outside company in their facility and with their equipment. The labels are then sent to the manufacturing facility where they are applied to the products. This takes time and money because of all the extra traveling the package must do. If labels run out, a company must wait until more arrive, maybe even paying more in shipping costs.

At a first glance, an average person may not think that the cost of labels is very significant since they are, individually, fairly inexpensive. However, if you are buying thousands of labels, the costs start to add up really fast.

To get a ballpark idea of how much labels can cost to produce, here are some examples. The average cost of packing a is bottle of wine 4% of the purchase price. While this includes the price of a thick glass bottles and corks, it also includes the label. This is true for many business packing expenses. Many small businesses start out buying their products from a retailer, but working directly with the manufacturer can save 25-75% of current costs, especially if you start printing your own labels.

There are varying costs for labels because every company has different requirements. Larger labels will cost more than smaller ones and the amount of color will also have an affect. The way each label is applied is also important because if the labels go completely around the bottle or product, they are going to use more material than one that is applied to the front only.

All of these factors can figure into your final costs, and they may be hard to predict with each new project. Companies who want to cut costs and be more profitable should consider making their own labels, eliminating shipping and middle-man costs.

A Note about Adhesive

Another factor in the cost of a label is the type and amount of adhesive. Some labels that only connect in the spot where the two ends meet around the product, like some forms of bottled water. This type of label uses much less adhesive- usually only a thin line that is required. A full sticker label will require more adhesive that is stronger to ensure it will not fall off.

Accuracy

While making your own labels can save you some money on printing and shipping, there are still some other concerns for the company, such as making sure that the label is applied properly and uniformly. If you are going to print your own labels, you should also have a label dispenser that can apply it to the bottles quickly and effectively. This way every bottle will have the label on straight and all look the same.

When labels are misplaced, it gives the entire product a cheap, low-quality appearance. If you really care about your product and image, a dispenser is a great idea.

Give It a Try

If you decide to try printing and adhering labels for yourself, remember that you should never give up quality. Be sure that your printer still gives the labels a professional look and not a do-it-yourself vibe. Make sure that you have the right resources and knowledge necessary to accomplish this task and it can be a great way to save some money on your packaging expenses.

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