Market Your Product On Social Media

You may have the greatest product in the world, but if you’re not getting your product in front of buyers, you’ll struggle to grow your business.

There are many ways to reach potential customers- social media has revolutionized marketing.

Social media is a powerful marketing tool, but you have to do it right. With each social media post, you need to have a conversion goal: What are you trying to achieve?

Here are five ways to market your product using social media:

Facebook/Twitter Recommendations:

Remember to follow the 80/20 rule– 80% fun, information, entertaining and 20% hard sell.

Run weekly contests.

Install a Facebook store.

Every Twitter post needs an image or URL.  Retweet from like-minded accounts.  Use hashtags.

Post behind-the-scenes photos and videos.

Instagram is one of the fastest-growing social media platforms.  Post images each day. Use hashtags.  Run photo contests.


If you don’t have a Pinterest page for your brand, get one.  Don’t just pin your products, pin similar products and accessories that would go well with your product.
YouTube and Vimeo: 
Record behind-the-scenes videos and upload them to YouTube and Vimeo.
Add a links to your videos and to your description to purchase the product you’re featuring.

Brafton's Infographic:


Source: Brafton